The other dates at a glance:

• 4 June, 4.15 p.m., Room M.14.25
  Fabian Kehrenberg (Head of Marketing & Sales, FAHNEN HEROLD W. Frauenhoff GmbH & Co. KG)
  "We do it with the flags - from textile tradition to brand staging"
• 18 June, 4.15 pm, Room M.14.25
  Bastian Blomberg (project manager of the "Become a future coach!" campaign, BUW) and Stephanie Wenning (Futur 2 design)
  "Become a future coach! Winning the GenZ to overcome the shortage of teachers"
• 8 July, 2.15 p.m., lecture hall 12
  Thomas Langner (Head of Brand, Media and Projects, Versicherungskammer)
  "From brand identity to brand implementation - how to bring an insurance brand to life"
• 9 July, 4.15 pm, Room M.14.25
  Anna Knuck and Thekla Klingemann (Brand Managers, Neutrogena®)
  "The Science Behind Brand Growth: How the global skincare brand Neutrogena® uses shopper psychology for brand growth"

"We are very pleased to be able to organise the events again this year and to gain valuable insights into the management of strong brands. Especially for our students at the Schumpeter School, this is an excellent opportunity to learn from experienced marketing experts," says Professor Langner.

All further information on the lectures will be available soon on the homepage of the Chair of Marketing.