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Axel Buether decodes the hidden language of colours
07.10.2025|10:23 Uhr
Colours shape our lives - they calm or invigorate, they create trust, orientation and have a stronger effect than we realise. With "The Big Book of Colour Psychology", Prof. Dr Axel Buether, Chair of Didactics of Visual Communication at the University of Wuppertal and founder of the Institute for Evidence-Based Colour Psychology, presents a fundamental work that systematically links scientific findings with personality traits for the first time.
